The challenging socio-economic context for the EU in the coming years (land abandonment, population ageing, etc), imposes the need to develop novel Rural Communities Business Models (RCBM). Green Transition through Cooperation models (GREENCOOP) is a Horizon Europe project designed to revitalise rural areas by integrating Agroecology and Digital Innovations (ADIs) into novel RCBM. The 4-year initiative will bring together Living Labs from the EU (15) and China (2) into a hybrid, physical and online Rural Innovation Business Community Network (RIBC-Net) that will co-create, prioritise and test the solutions in relevant geographic and socio-economic contexts.
GREENCOOP will establish a series of RIBC-Net following a user-centred, open innovation ecosystem approach for systematic co-creation, integrating research and innovation processes in real-life communities and settings. This is the framework for the hybrid, physical and online, Rural Innovation Business Community Network (RIBC-Net): 15 RIBC-Net in the EU covering Atlantic, Boreal, Continental, Pannonian and Mediterranean biogeographic regions. 2 RIBC-Net in China spanning Subtropical and Continental types. The RIBC-Net will develop a series of ADIs related to Energy Supply, Nutrients Management, Weed Management, Territory Connections, Water Security and Value Chain.